Hampton By Hilton Now Has Over 3,000 Hotels Worldwide. What's The Brand Doing To Stay On Top?

Steady explanation is nan punishment of nan crippled for Hampton by Hilton. This past twelvemonth was nan brand's 40th anniversary, and nan institution opened its 3,000th edifice worldwide. It too celebrated its 400th edifice opening successful China, and its 150th crossed Europe, nan Middle East, and Africa pinch nan Hampton by Hilton Sandton Grayston successful Johannesburg,

South Africa. That tract gave Hampton an established pre-sence connected 5 continents.

But Hampton by Hilton's world ambition hasn't changed its attraction coming astatine home. "We introduced new, overmuch businesslike North American build prototypes and cost-effective renewal solutions for existing assets, to guarantee our hotels are updated and refreshed," says Shruti Gandhi Buckley, elder vice president and marque leader. "Our attraction remains connected delivering a beardown return connected finance and separator performance. This strategical onslaught ensures franchisees usage from nan brand's committedness to superior service, positioning Hampton arsenic a starring premier successful upper-midscale hospitality."

This onslaught helps explicate really Hampton by Hilton has made nan Franchise 500 for 10 years wide — including landing successful nan Top 10 for nan past 3 years successful a row.

Related: This One Thing Is nan Secret to Hampton by Hilton's 40-Year Reign In nan Hotel Industry

Parent institution Hilton has too continued pinch smart partnerships, for illustration being nan charismatic edifice partner of nan Big Ten Conference. With hotels successful efficaciously each assemblage town, Hampton completed its 3rd play arsenic nan presenting sponsor of College Football pinch Fox Sports and nan Big Ten Network.

"It's proven to beryllium an cleanable measurement to scope our customers while they support their squad — pinch Hampton showing up during nan unrecorded broadcast, aligning pinch iconic assemblage sportscasters, and unlocking exclusive assemblage changeable experiences for fans," Gandhi Buckley says.

During summertime 2024, arsenic information of an ongoing tally to observe nan free basking repast that Hampton pioneered, nan marque selected 3 existent Hampton squad members from nan U.S., nan U.K., and nan Caribbean to spell its "Waffle Bosses."

"The Waffle Bosses beforehand guests to enactment pinch Hampton to effort nan Sparkling Strawberry Hampton Waffle, successful collaboration pinch Paris Hilton," Gandhi Buckley says.

Going forward, Hampton is actively seeking franchisees, peculiarly successful Europe, nan Middle East, and Africa.

"With a 20% revenue-per-available-room premium complete our [competitive] group and immoderate of nan strongest profit margins successful nan category, Hampton offers franchisees a proven measurement to occurrence backed by robust marque support, an established impermanent base, and a estimation for reliability," Gandhi Buckley says.

Related: What You Really Need to Look for When Considering a Franchise